Michael Jordan, founder of Sportradar, will deliver the opening keynote at SBC Summit 2026. The session marks his first public speaking appearance at a European industry conference.
Event Schedule and Keynote Focus
The conference will begin with Jordan’s address, which will outline the primary topics for the gathering. SBC Summit 2026 continues to operate as a central meeting point for sports betting and gaming professionals. The keynote is scheduled to precede the main exhibition halls and panel discussions.SBC Summit has previously hosted technology providers and sector executives. Jordan’s participation reflects the event’s ongoing emphasis on data infrastructure and market expansion. The announcement was first reported by iGaming Express.